Facebook will infer if the user would want to see more of that type of post according to the Reaction used for the post.
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The company intends to introduce Reactions to all of its users soon, but in the meantime you can check out a video of the feature here.
“‘Reactions’ creates a more controlled vocabulary that Facebook can use to understand what people’s responses are to items in their News Feed”, Dr. Andrea Forte, a Drexel University professor who studies social media, said in an email.
“It’s not a dislike button, but it does give you the power to easily express sorrow and empathy- in addition to delight and warmth”, Zuckerberg wrote in the post. To give a more positive approach to the Facebook experience, they have steered clear of the “Dislike” button that people were looking forward to.
The first test will be done in Ireland and Spain before it becomes live and available to the rest of the world.
This sure isn’t the “dislike” button people were hoping for.
Like it or not, Facebook Inc’s trademark “Like” button is set to get more expressive. Zuckerberg wanted to avoid a negative approach and said “it is surprisingly complicated to make an interaction that will be simple” during a session held at Facebook’s headquarters in Menlo Park, California. Social network’s users will be offered other options to express Happiness, Love, Laughter, Shock, Sadness and Anger by a trial of the service that will begin being tested on Friday in Spain and Ireland. “As you can see, it’s not a “dislike” button, though we hope it addresses the spirit of this request more broadly”.
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Facebook’s CEO Mark Zuckerburg briefly mentioned there would be more options than just the like button in the future at an event in September.
