Flipkart had done a memorable “Big Billion Day” sale past year where despite glitches, the etailing giant had managed to create an annual property for driving up GMV and getting a hoard of first time shoppers to try buying stuff online across India’s hinterland. It is happening on the same days as the Flipkart sale-13 to 17 October with the last two days (16 and 17) being app-only sale days. We will also have great offers running through the month until Diwali across a wide range of categories.
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Flipkart App had crashed on Monday night with Big Billion Day sale beginning on October 13. Already, a few 75 percent of Fllipkart’s traffic comes through mobile.
With the “Big Billion Day” sale round the week, Flipkart has adopted a new strategy to attract more customers. The brand, Myntra will also be a part of the Big Billion Day sale, though only with selected items. Flipkart, thus will not only have to guarantee that its own sale lives up to the expectations of its customers but also have the added task of bettering the efforts of Amazon. You don’t have to log in to a system or anything, simply use the app to shop from wherever, whenever. We know how annoying it can be to enter all your shipping details when you are in a hurry to place an order before a product is out of stock.
At the same time Confederation of All India Traders (CAIT) has filed a complaint with the Commerce and Industry Ministry stating that these large online retailers are violating the norms of the consolidated FDI policy circular, 2015.
To start with, Flipkart has launched special training programs for their sellers from top 5 cities (as per their sales data): Delhi, Mumbai, Surat, Kolkata and Bangalore.
Customers would get to make huge savings on apparels, footwear, furniture, jewellery, accessories, electronics, home décor, and more during the Great Indian Festive Sale, while an opportunity to compare the prices and offers with that of Flipkart.
In addition, we are working closely with our sellers to enable them to forecast demand for the festive season and plan inventory accordingly. There would be one victor every day through the five days of the event.
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As soon as you see an offer on the product in your wish list, proceed to checkout.
