Adam Levine is producing a pilot for NBC based on his band Maroon 5’s “Sugar” video.
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Before everyone totally freaks out though, this isn’t the first time he’s done this.
This will be Levine’s second show for the network, where he now serves as a coach on The Voice. Working with a team of improv experts who create the element of surprise, these stars give their fans a moment together they will never forget and turn their already special event into something extraordinary.
Adam Levine is transforming one of his band’s hit music videos into a TV series.
The wedding-crashing scenario will figure into the pilot, as will a bachelorette party that gets a surprise guest from a prominent actor.
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The project, which is untitled, will be executive produced by Levine, Levine’s partner in his 222 Prods. company Jordan Feldstein, Dobkin, and David Garfinkle and Jay Renfroe of reality production TV company Renegade 83 (Naked And Afraid). The project will follow surprised fans as celebrities crash their milestone events, Variety reports. It’s yet another collaboration between Levine and NBC, which airs The Voice and which Levine is reportedly developing another series set in the music industry of the 1970s for.
