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Nike announces release of futuristic self-tying sneakers from Back to the
The shows will only be available by auction, with proceeds going to the Michael J. Fox Foundation for Parkinson’s Research.
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The movie depicted a future with flying cars, hover boards, shoes with power laces and may other high tech advancements.
“The brand was challenged to imagine sneakers that would suit the inhabitants of the advanced era”.
“The resulting Nike Mag reinvented the conventional lacing system, integrating it into an inimitable design that became an enduring beacon of popular culture”.
Microsoft is celebrating Back to the Future day with a new version of the Skype client that includes mojis specifically added to help you express yourself with special clips from the movie.
In the 1989 hit move Back To The Future Part II, our protagonist Marty McFly travels to what was then the odd and distant future day of October 21, 2015, encountering all sorts of unusual modern technologies, like hoverboards, dog-walking drones, and Nike shoes that lace themselves up Thats today, and while our hoverboards are far from cinematic perfection, Nike has gone ahead and brought the shoes from the movie into real life.
The company ultimately plans on testing the tech in shoes designed for athletes in a number of different sports.
In a video showing Fox trying on the shoes, the Back to the Future star declares: “That’s cool… that’s insane… that’s really great”.
“Although the project started as science fiction, we’re now proud to turn that fiction into fact”.
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“We’re excited about what lies ahead for this idea, we know if you put your mind to it, you can accomplish anything”, he said. Nike says it’ll reveal more in 2016.