RBS employees will be able to use all the normal Facebook features, but their professional profiles will be separate from their private accounts.
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It will now be rolled out to 30,000 employees by end of March and by the end of 2016 around 100,000 RBS employees will be using Facebook At Work.
The business version of the major social network was launched in January as a pilot, and has a similar look and feel to the standard Facebook platform.
The Royal Bank of Scotland is signing its workers up for Facebook At Work, the social network’s office version.
RBS found that staff were able to work much more efficiently together, answer questions from customers faster, update colleagues on projects more quickly and use it to source ideas for ongoing projects.
“We hope Facebook At Work will help RBS, which employs 100,000 people, bring staff closer together and allow them to collaborate on projects much more effectively”, Sean Ryan, Facebook’s VP of platform partnerships said in the release.
The deal marks a significant win for Facebook, which operates one of the largest consumer social networks but has been eclipsed in the enterprse by a range of other companies that specifically target the needs of businesses.
Currently, the social media giant has over 300 corporate clients on board who are testing the product including a few big names like Heineken, French Lagardere, Century21, whose entire United States workforce is trying the product. Instead, users can friend and follow their co-workers, message each other, join groups, and make voice and video calls. It emphasised that “information shared on the site will be safe, secure and confidential”.
The renowned UK-based financial services company began piloting Facebook At Work in July to great response, said Simon McNamara, RBS’s chief administrative officer.
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The Britain-based bank also noticed that employees could work more efficiently, answer customer queries more quickly, and could generate ideas on a wider scale for the work projects with Facebook’s enterprise communication software in place.
