The trains will have food and drink service, reserved seating, facilities for carrying pets and free Wi-Fi service and power outlets at every seat, because “left to their own devices, people prefer their own devices”, Reininger said. “Typically, trains have been one colour, either grey or silver, and tend to blend into the background”, says Reininger. “As our trains pull into the stations, their colorful entry will be another way that Brightline takes the gray out of travel”. “It’s an alternative to more and more cars on evermore congested roadways”. “On our website and social channels, consumers can learn more about our brand and how we are looking at everything through the lens of our customer who is challenged today with limited options for travel”.
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“It’s a new option for going to the places that we really need to go to and to do the things that we really want to do here in the Sunshine State”, said Mike Reininger. By the end of 2017, a second phase will open from West Palm Beach to Orlando, continuing north along the coastal tracks that parallel US 1 to Cocoa, then west on new tracks along the BeachLine Expressway to Orlando worldwide Airport. But by the end of the year, the first vertical construction will begin.
About Rockwell Group/LAB at Rockwell Group Rockwell Group is an award-winning, cross-disciplinary architecture and design practice based in New York with satellite offices in Madrid and Shanghai.
Privately led efforts are underway to create high-speed rail systems in Texas and between Las Vegas and Los Angeles.
The company is still working out specifics of what the experience will be like. Projects and clients include Google worldwide, Intel, TAO Downtown (New York), Facebook, and Vista at Caesars Palace (Las Vegas).
Officials say the Brightline name was chosen about two years ago to underscore that it is a consumer-oriented hospitality service closely tied with the tourism industry.
Lauderdale, Orlando, Miami and West Palm Beach via private passenger rail “still puts public safety at risk, jeopardizes access to first responders, adversely impacts antiquated maritime bridges and waterway traffic, and will damage the quality of life we all enjoy”.
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All Aboard Florida plans to start carrying passengers in mid-2017, but only between Miami and West Palm Beach.
