Online sales jumped 14.3 percent on Friday compared with past year, according to Adobe, which tracked activity on 4,500 retail websites.
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And so it has become more convenient to, say, shop from grandma’s living room on Thanksgiving Day or from the airport waiting area on Black Friday than waiting for Cyber Monday to roll around.
Still, the day after the holiday remains the more popular day to go to the mall. We opened two hours earlier this year. And it expected sales overall for November and December to rise 3.7 percent to $630.5 billion compared with the same period a year ago.
Although she was able to find a good many things she was looking for on Black Friday, Faith Wallace, who had been visiting stores since early that morning, echoed that sentiment saying that the Black Friday deals she saw didn’t seem any better than the ones she had encountered while shopping the night before.
Tupelo resident Lynn Gray bought a floor jack for her husband. “We did it past year too and we’ll probably continue to do it”.
Why venture out into the retail madness? But they come with the bargain – Kelly Laughlin said her shopping outing also went well.
Even though she’s out with thousands of other shoppers, it’s an opportunity to get some time to herself.
She said: “Last year I remember pulling up in the auto park to start work and it was already full and the traffic was really heavy”.
The world largest company by revenue that operates a chain of hypermarkets, discount department stores and grocery stores Walmart isn’t not shy on telling the planet that their goal is to win Black Friday each year.
The popularity of online shopping did not appear to be matched on the high street and in supermarkets where there were no signs of the huge crowds which gathered on Black Friday past year, or the scuffles which broke out as customers fought over big-ticket items.
For some families, hitting the stores together is just as much of a tradition as turkey and stuffing.
“It was pretty close to what we had at our grand opening”, store director Lance Shumate said. “It pulls our family together”.
Republican candidate and Ohio Gov. John Kasich also offered Black Friday deals, giving 15% off with the code “FRIDAY”.
Online sales are definitely becoming a bigger factor. It simply mean that it won’t be available online, but so long as you shop in-store between 6-7PM on Thanksgiving Thursday evening, you’re guaranteed to secure the item at the $698 price tag.
Retailer Target saw record online sales on the holiday as it gave access to its Black Friday deals online early Thanksgiving morning.
The survey, released Thursday night, said 10% of those polled indicated traffic in their stores is down from previous year, while 90% indicated traffic is the “same” or “stronger”.
“We believe Thanksgiving shopping was a bust”, analysts at Suntrust Robinson Humphrey said in a research note.
Rob Fenton, UK MD of business data agency fifty-five, said: ” Cyber Monday struggles to attract such a devoted level of attention among British shoppers.
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The Apple Watch, Apple (NYSE:AAP) iPad, “Star Wars” toys, gaming consoles such as Sony’s (NYSE:SNE) Nintendo Wii U and TVs were among the top sellers in-store and online at Target on Thursday, Target said.
