When the first film, Star Wars: Episode IV-A New Hope, was released in 1977, Burger King copromoted the movie via commercials and merchandising like collectible glasses, AMA said.
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While dressing the part is a huge part of the experience for many Star Wars fans, they might want to check theater rules before becoming a full on Jedi or joining the Dark Side.
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Today, the first of three new Star Wars films arrived; Episode VII: “The Force Awakens is already set to break office records”.
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Johnson said it was hard sitting and waiting for the iconic movie to start again.
So while the wait has been a struggle and the costumes a bit uncomfortable, Star Wars fans say it’s all worth it to be at the historic opening night.
Other theaters across the country are also tightening protection services.
“I think considering the times we live in, it makes sense”, moviegoer Chris Kurwin said. “It’s pretty rare, but in the age of social media, you can get those characters out and create buzz around these things in ways that you couldn’t in the past”, he said. “He’d light up when he’d see the trailers and that’d get me excited”.
Owens, who grew up in Cicero, said he’s been a fan since the original “Star Wars” debuted in theaters in 1977 when he was 5 years old.
All the preparation, however, is for a movie that multiple generations come to see.
The Regal Crossgates has the most Star Wars screenings scheduled, 35 (15 regular, 15 3D, 5 IMAX), followed by the Regal Colonie Center with 26 (11 regular, 15 in 3D). “So for one night I can lose some sleep”.
“I’m just here for Star Wars“. Her friend, Antoinette Bara of South Hadley, disagreed saying, “Oh, I disagree with you”.
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“I can’t even, I can’t even describe it. It’s going to be insane, but it’s going to be a lot of fun”.
