That’s according to the MasterCard SpendingPulse report for retail sales from Black Friday to Christmas Eve.
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SpendingPulse does not break statistics out locally, but retailers in Western New York said they were pleased with their holiday shopping season, which continues. Sarah Quinlan, senior vice president, market insights for MasterCard Advisors, said business was good, despite anxiety over performance over retail sales.
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Online sales rose 20 percent, with 70 percent of consumers doing more research online than past year. His firm had forecast a 3.2 percent holiday increase, but the last-minute spending pushed the projection up to 3.4 percent. Retailers such as Macy’s had said the unseasonably warm temperatures would force it to slash prices on items like coats and boots during the holidays.
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An early report on holiday shopping finds a jump in online buying.
The National Retail Federation, the nation’s largest retail trade group, has said it expects sales for November and December to rise 3.7 percent to $630.5 billion from a year ago.
For the traditional holiday shopping period from Black Friday to Christmas Eve, the MasterCard SpendingPulse report found that furniture sales rose in the double-digit percentages.
The report, released Monday, doesn’t include sales of cars or gas, and is based on an analysis of actual spending data as well as surveys of consumers using credit cards, cash and checks. Retailers, especially brick-and-mortar stores, suffered sluggish sales during Black Friday weekend, which follows Thanksgiving.
It stands to reason that Amazon was a key beneficiary of the holiday-season online shopping surge because of the company’s overall e-commerce market share. The retailer said its own hardware devices were among the best-selling products on its site this season, with the Fire tablet ranking as its biggest seller and the Fire TV Stick ranking as its third-biggest seller. Men’s apparel, on the other hand, declined.
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A spokesman for Richfield-based Best Buy said the company wouldn’t comment on holiday sales until it releases results in mid-January.
