It is now being rumoured that Apple’s iPhone 7 Plus will have a 256GB storage option accompanied by a much larger battery.
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This might seem surprising given the strong sales of the iPhone 6S and iPhone 6S Plus towards the end of 2015, but it seems Apple is finding it tougher to grow demand for its phones than it expected. £340) for the current 8GB iPhone 5C.
Shares in the largely Asian manufacturers of processors and iPhone displays were also sharply lower on Wednesday. Having said that, these are just rumours and we won’t 100% know what’s coming until the official press event in September.
Wall Street had been getting cynical about Apple’s ability to make record products sales when the smartphone market was saturated and the Chinese market was in the doledrums. He said that the iPhone’s production has dropped to 43 million units in the March quarter.
While Apple initially told its suppliers to maintain the production levels it established for the wildly successful iPhone 6 and 6 Plus the previous year, it has now told them to scale it back until inventory adjustment is complete.
According to a Nikkei report, tech giant Apple will likely slash the production of its newest iPhone models – iPhone 6s and iPhone 6s Plus – by almost 30 percent in the first quarter of 2016.
Apple’s stock traded recently at $102.89, down 2.3 percent on the day. TSMC, the world’s largest chip maker and which has supplied some of the chips used in Apple iPhones, fell 1.8%, while another Taiwanese assembler, Pegatron Corporation, ended 5.7% lower.
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However, Patrick Moorhead, an analyst at Moor Insights & Strategy, said he was a bit sceptical about the production cut reports. Since early December, their estimates have been cut by about a third of the analysts monitored by Thomson Reuters. Apple has turned its attention to the profitable China market, where sales of iPhones have grown 65 percent year-on-year.
