“That’s one of the reasons why we no longer dice tomatoes in our restaurants”, read a Chipotle statement on the new protocols.
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The Chipotle executives also said the company would spend about US$10 million to help local suppliers adhere to the company’s new safety measures.
Free food is a good way to win back the hearts of many.
Chipotle’s sales plummeted about 36 percent in January after falling by 14.6 percent in the fourth quarter – a slide that Chipotle co-CEO Steve Ells said came amid the “most challenging period in Chipotle’s history”. Chipotle restaurants around the country are opening later than usual Monday, Feb. 8, 2016, so workers can attend a meeting about the chains recent food safety scares. They are scheduled to reopen at 3 p.m. local time.
In October, people who ate at a Chipotle began having symptoms of E. coli, an outbreak overall that affected over 50 people across 11 states.
“With everything going on its probably the safest place you can eat right now”, said Misty Ashley, as she was found the door to Chipotle locked. Will you be jumping at the chance for a free burrito or are you still feeling queasy about the prospect of getting a mouthful of bacteria?
With this new contingency, Chipotle is hoping that it will be able to decrease the chances of another norovirus outbreak from happening. “I was actually just telling my girlfriend that if she wanted something I would grab something for her too”, Ritter said. Located on the Chipotle Website is an offer to get free burritos.
While some customers were surprised to find their favorite lunch location temporarily closed, most said they were encouraged to hear the company was taking the health concerns seriously.
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He has started messaging people back with the correct number for the restaurant chain, but some have not taken kindly to that.
