To promote his new film, London Has Fallen, Freeman made his voice available for the real-time traffic app Waze. Also, many have jokingly asked for Morgan Freeman’s voice to be the one set on the Global Positioning System rather than the normal electronic voice, although it started as a joke, it seems like that joke is coming true because news have been floating around that Morgan Freeman’s voice can now finally be set as the Global Positioning System voice.
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Let the smooth, dulcet tones of actor Morgan Freeman’s voice guide your journey instead. Garmin GPS has been offering a “Morgan Freeman” option for £1.99 as part of its Celebrity Voices package since 2013, and while that particular voice is only an impression, dozens of celebrities have produced their own real GPS tracks over the past decade. In the video, we hear him giving drivers life advice and telling them how hopeless they may be as individuals.
“His voice is perceived as that of a dominant, strong male figure”, Klofstad says. Across the board, men and women in the experiment voted for the deeper versions of voices from both sexes. But in a study last summer-which was basically identical to the voting experiment, but with the voters choosing who was stronger, more competent and older-Klofstad found that age mattered, but it wasn’t as important as those other factors. “It relaxes your throat muscles”.
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According to a study by Klofstad and his colleagues, people tend to favor voices with lower registers regardless of sex.
