The technology giant said “Let us loop you in” in its invitation to media, but in true Apple fashion, has been quiet about what it will actually reveal.
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Much of the presentation was based around how better the SE is compared to the 5s, which was seen as the entry-level iPhone ever since the iPhone 6s was released.
UBS analyst Steven Milunovich estimates Apple has sold more than 265 million newer iPhones with larger screens – at 4.7 inches or 5.5 inches.
Apple also unveiled a smaller model of the iPad Pro, which the company introduced previous year with several features – like a detachable keyboard and stylus – designed for business users.
Apple is cutting the price of its smartwatch and introducing an array of new bands in an attempt to spur more sales of a gadget that hasn’t won a big following yet. Its graphics processing unit, or GPU, is up to three times faster than the iPhone 5s. This would be the cheapest watch that will be launched by apple in all these days.
Both are markedly smaller in size than recent models, although the price may not seem quite so small to some. For instance, the new iPad Pro boasts Apple’s latest 12-megapixel iSight camera and 5-megapixel FaceTime camera (featured on the iPhone 6s), while the 12.9-inch iPad Pro uses the older 8-megapixel and 1.2-megapixel snappers found on the iPhone 6. During an event today, Apple let everyone know all the key details of the smaller iPad Pro and why you should buy it. It’s especially convenient for designers since it is smaller and lighter (it weighs less than half a kilogram). Last year, Apple released ResearchKit, similar tools for apps that collect data for health research.
On Tuesday, Apple will face off against the Federal Bureau of Investigation in a California court.
In the interest of recycling old iPhones, Apple unveiled a new robotic system called Liam.
Here are the new devices the company is launching.
It wouldn’t be an Apple event without some hoopla.
That being said, the announcements were really underwhelming and this has been the general consensus.
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After an honorary flashback to all the products from Apple, Tim Cook wasted no time addressing their standoff with the Federal Bureau of Investigation over privacy of iPhone users.
