Unfortunately (or fortunately, depending on how you feel about this sort of thing), even if Facebook does decide to roll out some of these features, the language of the survey suggests they may only be available for verified members.
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Facebook’s entire business hinges on using ads to make money off of its users, who happily churn out the site’s content for free (although that’s seeing a decline from individual users). Publishers can sell advertising within Facebook’s Instant Articles format, and the company recently clarified its rules for posts sponsored by brands on verified pages. In addition to this, Facebook is testing ads in the suggestions that pop up after you watch a video; Facebook is sharing this ad revenue with publishers. “It’s still very early, but we’re committed to creating sustainable, long-term monetization models for our partners and we’re listening to feedback”, a Facebook spokeswoman told the Verge.
Getting paid for your posts on Facebook would sure come as a relief to avid users of the social network whose large number of followers creates fantastic revenue, that goes one way only. The company already does some revenue sharing on videos, although it’s been painfully slow in rolling that out. Unlike its competitors, Facebook is paying some publishers to bring their live videos to its platform – and publishers have leapt at the offer.
On YouTube, anyone who posts a video that goes viral has been able to make money off it since 2009. The social media platform is now allowing them on its network. But if a recent user survey is any indication, Facebook is looking to change that.
The factors behind the decrease in sharing on Facebook are still unclear. And that might sap some lifeblood from Twitter and Snapchat in the process. The options include showing Twitter-like engagement numbers, audience information, and video completion percentages. However, Facebook is so ubiquitous that their system has a much greater chance of really taking off.
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‘Micropayment’ systems are nothing new – companies like Flattr allow users to set up a small monthly fund, which they can choose to spend freely on content they like simply by clicking a button on participating websites. It’s nice to get a “like”. The survey reflects a range of options, not a list of everything Facebook plans to do.
