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Jessica Alba’s Honest Company sued over organic infant formula

Representatives from nonprofit organization the Organic Consumers Association (OCA) filed a complaint at Los Angeles Superior Court earlier this month on “behalf of the general public” claiming The Honest Company bosses have been falsely labelling their Organic Premium Formula as organic, according to NY gossip column Page Six.

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And a recent Wall Street Journal investigation claimed that its laundry detergent contained an ingredient the company had vowed not to use.

Previous lawsuits have been filed against Honest over its sunscreen and cleaning products. The product targeted with legal action is the Organic Premium Formula for babies. The board explained when it chose not to recommend taurine to the list, “Taurine can be made or extracted from non-synthetic sources, although apparently available only in small amounts at this time”.

A statement from The Honest Company read, “Our Organic Infant Formula is cleared by the Food and Drug Administration and meets all safety and nutritional standards”.

The lawsuit filed by The Organic Consumers Association (OCA), a Minnesota-based non-profit advocacy organization that represents the views of approximately two million consumers in the US, says the company is not following the USDA’s organic regulations in its infant formula. The lawsuit insists the company violated the California Organic Products Act of 2003 as they labeled the product as organic.

When parents purchase infant formula, they’re trusting their children’s health and well-being to the information they see on the labels.

The claims against Honest Co. are part of a larger OCA lawsuit that also alleges that the lines of organic infant formula by Earth’s Best, owned by the Hain Celestial group, “contain a spectacular array of ingredients that are … non-organic, all of which are prohibited”. It is also certified USDA Organic by an independent third party, in strict accordance with the National Organic Program.

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The lawsuit has been filed by Organic Consumers Association (OCA) in Los Angeles Superior Court.

Jessica Alba founder of The Honest Co. is shown in New York at an event for the company in March