Now considering Nintendo actually won’t make a lot of money from Pokemon GO, because 30% goes to Apple and Google, 30% to the developer, and 30% more to the IP holder, The Pokemon Company.
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The stand-alone APK file was the easiest way to install Pokemon Go on an Android device in a country where the game wasn’t yet launched, and for some reason, Nintendo has made a decision to no longer allow users to turn to this method to play the game. “We do not have any announced plans for countries beyond New Zealand, Australia, US and Germany at the moment”, wrote Chris Kramer, Vice President of fortyseven communications in an email to IGN Asia.
Despite launching only in a handful of countries, people around the globe have gone insane for the game.
Toho has not yet released a box office forecast for the new film, but with interest in the two-decade-old franchise at a fresh high, frustrated Japanese gamers may flock to theaters to get their Pokemon fix.
The shares of Nintendo, the company who owns the Pokemon Company and has stakes in Niantic, escalated by 10 percent. Week-on-week the shares are now up 86 per cent, representing an additional $17bn for the company’s value. That is a JPY1.5 trillion ($14 billion) increase in market capitalization since July 6. One issue, however, is that, as Reuters mentions, Google’s mapping functions are limited in that region as a result of security considerations with North Korea.
Hanke added that Pokemon Go should come to Japan soon and that it will eventually launch in South Korea.
Both locations feature in the new smartphone game.
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Niantic, the developers of the game for Nintendo’s IP, allegedly had to slow down the worldwide rollout of the game after their servers experienced problems as a result of overwhelming demand.
