You have the 24-hour temporary timeline of media, a slideshow of everything you capture for a story, and you can add basic drawings, text, or emojis to your recorded moments.
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As the saying goes, imitation is the sincerest form of flattery, which could explain Instagram‘s new Stories feature.
“You don’t have to worry about overposting”.
An update for the app will roll out for iOS and Android users in the coming weeks.
Again, it can not be stressed enough how this isn’t exactly like Snapchat; it is actually Snapchat.
The Facebook-owned Instagram has almost 300 million daily users and is the biggest photo-sharing social network in the world right now.
– Since Snapchat’s rise to prominence several years ago, the envy from Facebook has been real. Messenger Codes is nearly exactly the same as Snapchat’s Snapcodes. Instead, comments on photos and video will be sent to users through direct messages. In addition, you’ll also be able to see which followers have viewed your content. WindUp is still available in Microsoft’s app store.
Even Wall Street newbie Line (LN – Snapshot Report), the Japanese messaging app, also has Snapchat-like features. They can be shared publicly or with a private group of friends. While Snapchat may have outpaced Instagram in terms of hip cachet, it trails in active daily users – Instagram boasts 300 million, while Snapchat has only 150 million. Today, they are introducing a big new update, adding a whole new element to the social network. “Instagram came in close-second with 27%, followed by Twitter and Facebook”.
Facebook has a well documented case of Snapchat envy, and even tried to buy the company for $3 billion in 2013. Instagram is also used by mostly the younger generation and the new feature will help Instagram to retain its growing user base. And as the study shows, teenagers prefer this type of digital platform.
But I think it’s more than just that.
The popular social media site, Instagram, is known for its endless timeline of cool pictures. The move here is clearly a power play by the Facebook-owned company to try and better compete against Snapchat, which has seen tremendous growth and popularity among younger users.
It’s no wonder, then, that everyone is trying to copy Snapchat.
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Have you noticed how people who borrow intellectual property love to say things like “it isn’t about who invented something”?
