Amazon One, a Boeing 767-300, operated by Amazon’s air cargo provider Atlas Air, was unveiled during Seattle’s Seafair Air Show on Friday (5 August).
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Dave Clark, Senior Vice President of Amazon said that, due to enormous growth in company reputation and utter in packages, the company supplemented its own cargo plane which will sharpen the sale margin of the company and reliability of the packages both.
The aircraft is one of 40 that Amazon has agreed to lease through air cargo partners Atlas Air and ATSG. Amazon is now using 11 of the cargo jets, but the company said it plans to roll out more planes in the fleet later this year.
In an ode to its Prime members, Amazon’s first airplane in its dedicated fleet features a tail number made up of a Prime number – N1997A.
Amazon has said the cargo planes are created to supplement and not replace FedEx, UPS and other third-party carriers it has long used, but they’ve fueled speculation that the e-tailer may eventually build out a full-fledged transportation network itself to reduce fulfillment costs, speed deliveries and gain greater control over the last mile. In its second quarter, shipping costs rose 44 percent versus 31 percent revenue growth.
Expanding its logistics reach is also working as a branding vehicle for Prime. With this move the delivery time has been reduced to up to two hours depending on your location and should be enough to calm all those customers who complain that Amazon takes too long to deliver its products.
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Last year, Amazon got 1 billion packages for delivery and eventually faced reliability issues as it used to deliver its merchandise through third-party delivery systems like FedEx and UPS, however, this year, to avoid such problems and to keep up its own flotilla; Amazon launched its own shipping plane.
