He said that all the consumers will get free unlimited data until the end of the year.
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According to many sources, the country’s largest business conglomerate has already started initial talks with the country’s ecommerce giant Flipkart and ride hailing app Ola, for any potential integration with Reliance’s mobile service Jio.
Another brokerage, Motilal Oswal said a subscriber base of 75 million with an ARPU of Rs 244 would help RJio generate revenues of about Rs 18,400 crore, but remain loss-making at EBITDA level (Rs 1,580 crore).
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“This is the right initial market for Jio to target, and the promise of unlimited voice and text, plus content, apps and other add-ons will make the Jio offer quite attractive versus what they have today”, it said. This enables for direct voice calls to any network. It helps connect to the data network and get the call through. “India will rapidly switch to 4G and any operator incapable of competing in this segment is doomed to eventual failure”, it said.
In a statement to PTI news agency, Anupam Shrivastava, Chairman and MD of BSNL remarked that the customer experience towards wireline broadband services will be enhanced with the new plan and will attract new users. However, it takes five days to activate the new Jio Sim card.
The customer has to submit all the documents, address proofs and Identity proof along with the application form. These services too are free until 31st December. It has become essential for telecommunication companies to compete profitably in the 4G network space to ensure their continued survival. Ambani also introduced his plans to liaison with universities and other educational institutions in the nation during the announcement. “If you go to that usage level, then the Rs 50 per GB rate is going to give you an arpu of 150-200”, he said. The further plans are to cover 90% of India’s population with Jio’s 4G network reaching 18,000 cities and towns, and over 2 lakh villages by March 2017. As per the plan, there will be no roaming charges for incoming calls.
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Market leader Bharti Airtel cut its prices for mobile data services earlier this week ahead of Reliance’s AGM in a bid to stop users switching to Jio in coming months.
