The wireless AirPods including charging case will sell for Rs 15,400. iPhone 7 and iPhone 7 Plus will include EarPods with Lightning Connector and consumers will also get a Lightning to 3.5 mm Headphone Jack Adapter.
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The Apple Watch Series 2 will also ship with the watchOS 3 which improves the usability of the wearable.
The alternative – plugging a headphone cord into the iPhone’s power port – has plenty of downside as well.
The new headphones supplied by Apple with the phone will plug into the same port as the recharging cord, making it incompatible with most wired headphones without an adaptor.
Available in silver, gold, rose gold and the new black finish (jet black), iPhone 7 and iPhone 7 Plus will be available in 32GB, 128GB and 256GB models, starting at Rs 60,000. The new AirPods are based on Bluetooth standards.
They’re powered by an Apple-designed processor and special software that Schiller said will let users easily sync the wireless buds to their iPhone, Apple Watch and other Apple devices.
The result allows a “seamless connection between you and your devices”, said Apple chief design officer Jony Ive in a promotional video.
Apple described dropping the jack as an act of courage as it moved towards a wireless future with the optional Air Pods.
The new “AirPods” will work with Bluetooth-enabled devices made by Apple’s rivals, but they won’t have the ease-of-pairing that comes with Apple’s software.
Some early reviewers are already captivated by the AirPod. “They fixed Bluetooth headsets”, said tech analyst Patrick Moorhead, of Moor Insights & Strategy, after trying a pair. “I think Apple has a real victor here”. In addition, the Apple Watch 2 boasts built-in Global Positioning System.
“It’s not just about your iPhone anymore”, she said. “It’s about getting consumers thinking more about that ecosystem of Apple products – and how they all play nicely together”. Not coming to the watch however, is the ability to capture creatures.
While the company sold almost 92 million iPhones in the first six months of this year, that’s about 15 percent fewer than the same period last year. Industry analysts say it’s because last fall’s iPhone 6S and 6S Plus didn’t contain many new features or improvements.
The cameras also feature an Apple-designed Image Signal Processor, which according to Apple, processes over 100 billion operations on a single photo in as little as 25 milliseconds, thereby enhancing photo quality.
Apple has also introduced the next generation of its popular watch, the “Apple Watch Series 2”, which has been equipped with fitness and health capabilities including a water resistance 50 meter rating for swimming, built-in Global Positioning System, dual-core processor. Older iPhones will get price reductions, and last year’s models are also getting double the storage.
As for camera advances, both the iPhone 7 and iPhone 7 Plus have 12-megapixel cameras that include optical image stabilization and six-element lenses created to enable brighter, more detailed photos and videos.
Besides, we also have some news related to the pricing of other Apple launches. “iPhone 7 and iPhone 7 Plus dramatically improve every aspect of the iPhone experience, reaching a new level of innovation and precision to make this the best iPhone we have ever made”, Apple’s senior vice president of Worldwide Marketing Philip Schiller said in his presentation.
And she’s not anxious about any backlash over elimination of the hardware jack.
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“Three months later, it will be, ‘Why did we ever have that?'”
