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Logitech acquires joystick maker Saitek
“The assets sold by Mad Catz include specified trademarks, equipment and tooling, inventory, technical data and records, and other related documents necessary for the design, manufacture, marketing, and distribution of interactive flight, space, and farm simulation controllers presently marketed and sold under the Saitek brand”, reads Mad Catz’ announcement.
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But many have complained about a drop in the quality of Saitek devices since Mad Catz took over. ‘We’re pleased with this tuck-in acquisition of the Saitek product portfolio, ‘ claimed Ujesh Desai, vice president and general manager of gaming at Logitech, of the deal. Logitech is getting everything mentioned above but will retain the mouse and keyboard product lines that have developed out of the Saitek brand.
Logitech purchased Saitek from MadCatz, which had previously acquired the sim controller specialist for $30 million (around £23 million, AU$40 million) back in 2007.
“They’re the go-to products for anyone into games like Elite Dangerous, Eve Valkyrie, Star Citizen, Microsoft Flight Simulator, and Farm Simulator”, said Logitech.
Saitek was founded in 1979 as a maker of electronic chess games, but diversified into PC peripherals in the 1990s, focusing on custom controllers for driving and flight simulation games. The most recent Saitek product in HEXUS news was its dedicated Farming Simulator 15 controller setup costing $300.
Logitech feels like a much better fit for Saitek than Mad Catz ever was, so hopefully we’ll see big things coming in the future.
There is a great rationale behind Logitech’s decision to buy only a part of Saitek.
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While Logitech already makes steering wheels for driving games, in a blog post, the company notes that it wants to expand into the wider simulation market.