Snapchat is making sunglasses with a built-in camera

So this new product that snapchat are planning to launch has us a little nervous as well as very excited.

“When we were just getting started it made sense to name our company Snapchat Inc., because Snapchat was our only product!” Snapchat CEO Evan Spiegel remarked, “It’s one thing to see images of an experience you had, but it’s another thing to have an experience of the experience”.

“Now that we are developing other products, like Spectacles, we need a name that goes beyond just one product”, Spiegel explained. Snap Inc.is described on its website as “a camera company”.

“Imagine one of your favorite memories”.

“When I got the footage back I could see my memory, through my eyes. That’s why we built Spectacles”, the company said in a blog post. According to the company, the wearable will transmit recordings directly to the user’s phone using wireless technology.

The glasses, called Spectacles, have a small camera in the top left corner and recording is activated by tapping a button near the hinge. Unlike Google Glass, which was essentially a rather expensive (and unattractive) computer for your face that happened to also include video-recording features, Snap’s Spectacles cost less than a pair of designer sunglasses and function for one objective and one goal only: to capture short videos for your Snapchat. So, instead of holding up your smartphone or blocking out the sun with your huge iPad (like some people do), you can now just tap a button on the side of the glasses to start a recording. The curricular photos capture a 115 degree field of view and can be played on any device at any orientation.

Business Insider says the glasses record up to 10 seconds of footage at a time – so the same as Snapchat now does. “You can reach your arms out to people you’re filming, instead of holding your phone up”.

We don’t know everything about how Snap’s Spectacles will work, and the company isn’t saying when they will be available besides “this fall”.

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Spiegel launched the glasses in an interview with the Wall Street Journal.