Google has today announced that it will be integrating tweets from Twitter right into its search results on the desktop. The new service is about six months after the two tech giants announced a partnership. With 316 million monthly active users, Twitter’s user base continues to grow, but at a much slower pace than in years past.
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This is not for the first time that Google and Twitter teamed up and Google is not the only search engine to show up tweets.
In another example cited by Google, if you search for Malcolm X, and today is Malcolm X’s birthday, you would find popular-on-twitter results with a link to “more tweets for Malcolm X”. The tweets only show when Google deems them to be relevant.
“Hey @twitter, Search party at our place”.
For instance, I searched for “Lady Gaga” on Google and it returned recent tweets from Lady Gaga’s Twitter account near the top of the page.
The new desktop integration means that it is now possible to search for hashtags, trending topics, and Twitter accounts with a regular Google search.
Confirming the deal, Google’s Ardan Arac said, “We’ve extended this to desktop now too, and in English everywhere”. The tweets that appear in the search results also included images and links contained in that tweet. This addition was implemented in the mobile Google Search console this morning, and is rolling out to desktop interfaces throughout the day.
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The company has said it will make the feature available in other languages besides English.
