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A Vegas Taco Joint Turned Burglary Lemons Into Viral Advertising Lemonade

OK, that last part was probably just something robbers get off on, but in my defense, it’s that exact enthusiasm toward stealing stuff that led to Frijoles & Frescas Grilled Tacos’ absurdly viral video.

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Suspects in a December 16 burglary of Frijoles & Frescas Grilled Tacos, 7000 W. Charleston Blvd., are shown in an image taken from security camera footage from the restaurant.


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Carlson published a YouTube video the day after the robbery in hopes of getting the word out.


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Greg Carlson, the general manager of the restaurant, was alerted by an alarm system when the burglary occurred. Although we are trolling these guys, this was a real crime, and we are looking for them.

“Guy wants a taco”, it reads as a burglar getting out of a auto and tries the door.

The video has already been seen 700,000 times and police in Las Vegas are still looking for the thieves.

“We take full responsibility for what our tacos cause people to do”.

As the video continues, the subtitles make the video even more hilarious as the burglars were continuing to look everywhere including the cash register for “tacos”.

Not only did the burglars end up being seeing my millions of pairs of eyes, they didn’t get away with much money, either.

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“I thought to myself: ‘We’re going to have some expenses from this”.

Open cash register