He had then praised the disaster management skills of the Maharashtra police and fire department and had lauded CM Fadnavis for having stayed back to oversee the evacuation efforts.
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“Satyajit Bhatkal (the show’s director) and I chose water because it’s very important and Maharashtra because we were born here”.
Barely a month after actor Aamir Khan was removed as the brand ambassador of Incredible India, seemingly due to his comments on “intolerance”, the Maharashtra government led by Bharatiya Janata Party (BJP) is set to rope in the “Bollywood perfectionist” as the mascot of its “drought-free Maharashtra” mission.
“We are requesting lots of Marathi celebrities, sports people, actors etc to become mentors and take over villages”. Under the umbrella of Water Cup, three talukas (Koregaon, Warud and Ambajogai) belonging to three separate districts of Maharashtra will be taught techniques of water preservation and cash prizes of 50 lakhs, 30 lakhs and 20 lakhs will be awarded to the first, second and third village respectively. Also named as “Jalyukt Shivar Abhiyan”, the initiative aims to make Maharashtra drought-free by 2019.
Birla said a water conservation movement like the one launched by Aamir’s NGO Pani Foundation needs a face which people trust.
Aamir Khan as Ambassador: Actor Aamir Khan, who was as of late supplanted as the ambassador of the “Incredible India” campaign, is prone to be the envoy for a key project of the Maharashtra government.
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The actor was recently caught in the midst of an “intolerance debate” when he said he is “alarmed” by a number of incidences in the country and his wife Kiran Rao even suggested that they should probably leave the country. Aamir informed that a personal advisory panel has been formed for the initiative that includes prominent faces, including Ratan Tata, Mukesh Ambani and Sachin Tendulkar.
