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Adele album smashing sales records

25 has reportedly already sold over 900,000 copies through the iTunes store since yesterday and according to industry sources she is well on track to demolish the 15 year old record NSYNC’s No Strings Attached created by selling over 2.42 million records within the first week of sales.

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The British singer’s latest album 25 has sold a record 2.3 million copies in the first three days of its release in the United States – even going double platinum in that time.

Following in the footsteps of Taylor Swift, who withheld her album “1989” from Spotify because she did not want it streamed for free, Adele’s follow-up to her 2011 hit album “21”, which sold 30 million copies worldwide and won six Grammys, is available for download or as a CD, but not for streaming.

Prior to the release of “25”, it was confirmed that Adele’s first album in nearly five years will not be available for streaming on services like Apple Music and Spotify, NY Times reported. 21 was the tenth largest selling album of the Nielsen era and to date has sold over 11.23 million copies in the USA alone. While the revenue from album sales will pay off better, streaming is where the industry is headed, and her adherence to the established model proves as old-fashioned as her piano-driven torch songs. Adele’s “Hello” single has become the first song to sell one million tracks in a week.

“When We Were Young” will be another classic off the album, a reflective ballad that showcases Adele’s powerhouse vocals.

We know that Adele is bigger than every other pop star, but now it seems that the big-bellied wonder sells a s**tload of music as well. “I think holding back 25 from streaming services is exactly the right thing to do (which is ironic, as I argued against the exact same thing on 21 when I was working it)”, wrote Emery in a blog post this weekend.

It is now No. 1 on 106 of the 119 iTunes charts around the world, MBW understands. The album is predicted to break the first week sales record held by *NSYNC since 2000. While music industry experts argue that this “superstar artiste economy” has always existed to some extent, the changing trends in music platforms and consumption have widened the gap more than ever. That album is the only one to sell more than two million copies in the U.S.in a single week since 1991, when Nielsen Music first began tracking point-of-sale music purchases.

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“We love and respect Adele, as do her 24 million fans on Spotify”.

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