Since the first series aired, Lord Sugar has trusted him to grill candidates during the interview stage in the show’s semi-final episode.
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The 23-year-old fragrance retailer from Manchester failed to make any sales in the first task.
“I think it is a good lesson for everyone to learn, you yourself just got a job and I can’t imagine you got it if you were late and a CV with errors on it”. “No, not at all”.
April brought back Brett and Dan into the boardroom, where Lord Sugar called Team Connexus’ £1.87 profit a “disgusting result”.
Deciding to sell fish fingers made of coley – a cheaper alternative to cod – the team posted a profit of £200.29, in comparison with opponents Team Connexus, who managed a measly profit of just £1.87.
“I’m sure you know of my reputation – I don’t like people to suck up to me, because if I wanted to be loved I’d go to Tinder”.
But “the sharpest brains in the business world” found themselves floundering on their very first task – to haggle the best price for fish at Billingsgate Market and transform it into profitable lunchtime meals.
April was project manager while Brett, Dan, Aisha, Elle, Jenny, Ruth and Vana were all responsible for carrying out her directions. I’m a public speaker and when I tell my story I focus on the good and the “bad” and actually things that I thought were mistakes in life all took me to this point.
Dan looks petrified for the entire task and is clearly drowning in the experience, Brett talks like he has swallowed a manual and I can never see April working in harmony with Lord Sugar…but at least she has the courage to step forward and lead under pressure.
AN ABERDEEN businesswoman has made it through to the next round of The Apprentice – despite being in the losing team.
“When we first went into the boardroom, there was an empty seat and Lord Sugar said “here’s my new advisor” and Claude walked in”.
‘Your margins sucked, progressively you ended up selling them below your cost, ‘ he pointed out.
So it begins, the same trumped-up lines pedalled year on year, with a slight variation on the wording but it all boils down to mean “I am the best thing since sliced bread”.
Speaking after his firing, Dan said he underestimated how dog-eat-dog the process would be, but that the other team-mates became like family to him, despite his short stay.
“Always be honest. a few people try and tell a couple of porky pies, but you’ve got seven cameras following you wherever you go and you get caught out”.
‘My family have experienced a lot of difficulties with my business, which they’ve invested money in.
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In contrast, Selina, after a rather shaky start (though who could blame her under the eye of Claude?), got the majority of her strategy right.
