News reports suggest that Alibaba Group Holding Ltd.’s (NYSE:BABA) movie division, Alibaba Pictures, is set to invest in Paramount Pictures’ new movie “Mission: Impossible – Rogue Nation,” which is the latest one in the “Mission: Impossible” franchise.
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The Chinese tech giant didn’t specifically made public how much it was going to put into the movie, but the Washington Times reported that the company will lend a hand in the online ticketing, merchandising and promotions.
With Jeremy Renner, Ving Rhames, Rebecca Ferguson, Sean Harris, Simon McBurney and more aboard, Mission: Impossible – Rogue Nation flies into our cinemas on July 30.
Ethan and team take on their most impossible mission yet, eradicating the Syndicate, and worldwide rogue organization, as highly skilled as they are, committed to destroying the IMF. Hey, if they are as good as the last two, I’m up for more Mission: Impossible, I mean it’s not like Paramount are pushing one every year, it’s been close to 4 years since Ghost Protocol.
This marks the first investment for Alibaba in a motion picture.
Alibaba Pictures recently announced another plan where share placements were to raise $1.6 billion in capital.
The announcement adds to a string of investments by Chinese companies in film production in an effort to capture more of the profits from China’s fast-growing market. This way, Alibaba has created a well-integrated ecosystem that fuses online ticketing, merchandising, and payment platform together.
For M: I5, Cruise is reteaming with his Jack Reacher director Christopher McQuarrie to tell the new tale of espionage intrigue.
In March, Ma announced Alibaba had also acquired an 8.8% stake in Enlight, one of China’s leading film and TV production companies, valued at $380 million.
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