The one of a kind Amazon Books store will build on the retailer’s 20 years of bookselling experience online and find a convenient and permanent residence in the shopping centre at Seattle’s University Village.
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The books are displayed face-out, and under each one is a review card with the Amazon.com customer rating and a review. Products across our Kindle, Echo, Fire TV, and Fire Tablet series are available for you to explore, and Amazon device experts will be on hand to answer questions and to show the products in action.
Amazon has no plans to open more high street stores, so your local book shop isn’t under threat… except from the firm’s growing online presence. It is, in other words, just like the countless bookstores that Amazon forced out of business when people realized that it’s generally cheaper and more convenient to simply order things from Amazon.
Yes, open a book store themselves and that’s exactly what Amazon are doing today.
Famed online retailer and ebook specialist Amazon is about to get physical with its first ever bookshop.
But don’t except the shop to be a place where you can pick up your newest Amazon.com purchase.
Amazon itself has previously dabbled in the real world with a brick-and-mortar pickup location opening earlier this year at Purdue University in Indiana. Cast told the Seattle Times that Amazon “wanted to showcase authors and their work, rather than cramming as many titles as possible on shelves”.
‘What better way to celebrate reading than to have the voices of readers under our books?’ she said.
“These are fantastic books”, Jennifer Cast, vice president of Amazon Books, said in a statement. The Amazon book store will carry as many as 6,000 titles.
“We’re completely focused on this bookstore”, Cast said.
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The store is located in an upscale outdoor shopping center in north Seattle that is also home to Apple and Microsoft stores.
