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Apple demotes the iPod as It clears Apple store counter space
Apple has also done this with some of its other product lines, including the Apple TV and its collection of Airport wireless routers.
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One device that’s changing location is the iPod, 9to5Mac said late Tuesday, citing intel from several Apple Retail managers briefed on the plans. These devices sat next to each display product with additional information, including pricing. Plus, as one of our editors pointed out, consumers know about the iPod and buyers of that product are less likely to require the same attention Mac, iPad, iPhone, and Apple Watch buyers would.
Aside from giving the kids a handheld to play games on, iPod is probably a lot more niche than we’re willing to admit, and it’s no longer needed as a gateway device to Apple’s mainline offerings. All these changes are going to go into effect next Wednesday, according to the report. However, the iPad mini display connected to the Apple Watch will not be removed.
Part of Apple’s “Premium Feel” campaign?
While the iPod hasn’t been given the same yearly update as Apple’s higher-yielding products for some time, Apple did update the iPod Touch and bring out new colours for the iPod Nano and Shuffle in July. Sources tell 9to5Mac that some customers would get confused using the Smart Signs, expecting them to be fully usable iPad demo units rather than simple ways to learn about a product. The iPhone-maker has launched some new colors for the music player recently, but it’s surprising to see how the product now has a space in the accessories section and not the main displays.
In addition to the iPod, Apple is also doing away with its iPad smart signs to load product information onto iPhones, iPads and Macs on display directly. Regardless, it looks like you’ll be able to pick-up a newly revamped iPod and a pair of Beats headphones within just a few paces of each other. Moreover, Apple has also made some changes to its official website by merging the Apple Online Store with the Apple.com website.
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Apple did not immediately respond to CNET’s request for comment.