Apple’s live TV plans have once again been put on hold amidst tough negotiating, according to a new report.
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Apple Inc., inventor of the iPad tablet, iPhone mobile device, and Watch wearable, has announced that the company’s live TV service provided through the Internet will be delayed until 2016.
Apple may be planning on introducing a new Apple TV model in September, but it won’t come with a streaming television service-at least not until next year. The reports said Apple is working with major programming conglomerates, asking them to get their network affiliates on board with the program.
Apple is also reportedly lacking in the computer network capacity to maintain and provide the would-be Apple TV service to all of its customers.
However, based on a recent report from Bloomberg, it seems Apple will not be able to introduce its newest service to consumers next month due to stalled negotiations with television networks. That means the pricing will be approximately 50% of the average cable bill. In the note, Munster said that he puts the chances of seeing the TV service debut at 50-50.
In addition, Apple has encountered problems creating a content deliver network that will ensure a fast, glitch-free viewing experience throughout the US.
2015’s already been a rather crowded launch year for Internet video offerings, whether we’re talking about Sling TV, Sony’s Playstation Vue, or Verizon’s upcoming LTE-focused live TV effort. The tech giant also lacks the network capacity necessary to support the service, Bloomberg’s sources said.
Nick Del Deo, an analyst at Moffettnathanson LLC, told Bloomberg that though Apple has solutions, it would be expensive.
Apple wants to offer a $40-per-month subscription option for the live TV streaming service, to allow subscribers to gain access to a mini-bundle of select TV channels.
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Such a TV service requires the storage of popular shows at various points across the country, so as to be physically close to viewers and thus ensure smooth and speedy streaming.
