“The Beatles are the most iconic band in music history and their catalogue is the number one request from our subscribers around the world”, said Ethan Rudin, chief financial officer of music streaming service Rhapsody International.
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The Christmas number one is based on a combination of sales and streaming and will be announced on Radio 1 on Christmas Day. There is still hope for the NHS singers, who were behind by only 3,000 combined sales with their song A Bridge Over You .
Spotify has announced it will give access to 13 remastered studio albums, as well as four essential collections, including The Beatles 1962 – 1966, The Beatles 1967 – 1970 and Past Masters (Volumes 1 & 2).
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But just as mp3s replaced CD’s, streaming music has replaced mp3s, so The Beatles have finally gotten on board, buying a ticket to ride with nine streaming services starting Christmas Eve.
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The band’s catalogue of hits has been notoriously slow to arrive on new platforms, with the group’s records only being made available on iTunes as recently as 2010. An accompanying news release simply said: “Happy Crimble, with love from us to you”.
Streaming services, such as Apple Music have already been flourishing after securing rights with mainstream music icons, including Taylor Swift for exclusive streaming privileges of her album 1989.
The move is a major win for streaming companies, which have faced criticism from a string of artists over the amount of money they make.
Streaming services have been involved in legal spats with the music industry and broadcasters – songs recorded before 1972 are not covered by United States federal copyright laws, but bands and recording labels have been seeking protection and royalties under state laws.
Here, there and everywhere – and now on streaming services too.
In an interview with Time magazine earlier this week, Adele also called streaming “a bit disposable”.
Swift has released a film of her latest tour exclusively on Apple Music while Tidal, led by rap mogul Jay Z, has heavily promoted unique content including the full catalog of Prince.
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Revenue from streaming has overtaken that from downloads in 37 countries around the world, according to the IFPI recording industry body, with subscription revenues worth 23 percent of the overall digital market.
