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Beyonce reigns over VMAs, Spears falls flat
Beyonce accepts the award for Video of the Year for “Lemonade” at the MTV Video Music Awards at Madison Square Garden on Sunday, Aug. 28, 2016, in NY.
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Chance was among the celebrity fans left in awe of Beyonce’s show-stopping VMAs set as she performed a medley of songs from her hit album Lemonade on Sunday.
Spears, at the VMAs for the first time in almost a decade, followed a 16-minute set by Beyonce Knowles that brought the house down at New York’s Madison Square Garden and was always going to struggle to match up.
Despite the slump in TV figures, MTV said that online streaming figures had increased by 70 per cent since previous year, with 62.8 million viewers.
Instead she mechanically went through the rhythms in a low-key duet with rapper G-Eazy, in which they tried to force some chemistry that just wasn’t there. “Ye even showed a rare moment of self-deprivation, saying, “Now, later tonight ‘Famous” might lose to Beyonce but I can’t be mad because I’m always wishing for Beyonce to win, so”.
And this time around, almost every star who graced the red carpet tried his or her hand at bringing some smoking-hot sexiness to one of the last big events of the summer.
“My success started as my dream, but now my success is not my own”.
Female video: Beyonce, “Hold Up”. Rihanna, “This is What You Came For“. The best male video nominees are West, Drake, the Weeknd, Bryson Tiller and Calvin Harris, whose nomination is for “This is What You Came For“, which he co-wrote with former girlfriend Swift. It was all in celebration of her accepting this year’s Michael Jackson video vanguard award, something only four other women have won over the course of the awards thirty year history.
When Drake won his VMA for ‘Hotline Bling’, the camera quickly panned over to Kim Kardashian and Kanye to see their reaction.
Other performers included Nick Jonas, The Chainsmokers, Ty Dollar $ign and Ariana Grande, who brought spin class to the VMA stage when she sang the reggae-tinged Side to Side with Nicki Minaj.
Sia’s Cheap Thrills also missed out in the Song of the Summer category to Fifth Harmony ft. Fetty Wap, “All in My Head (Flex)”.
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– Art direction: David Bowie, “Blackstar” (Jan Houllevigue).