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Chick-fil-A challenges families to put away mobile devices
Chick-fil-A wants you to put down your cell phone and enjoy a tech-free meal.
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He tells Inside Chick-fil-A, “As we all know, technology increasingly demands more of our time and can be a big distraction, even while we’re eating”.
Williams worked with his team and came up with the “Cell Phone Coop”.
Families who can eat distraction free receive free ice cream cones. Americans now spend an average of 4.7 hours per day on their phone, according to a 2015 Informate Mobile Intelligence study.
The challenge quickly took off, and now select Chick-fil-A restaurants across the country are offering the Cell Phone Coops.
Guests complete the challenge successfully only if cellphones remain in the Coop untouched for their entire meal.
This challenge has effectively caused an impact on people.
Chick-Fil-A has challenged its customers to turn off their phones and place them in a box called a cell phone coop (pictured). Some others have asked to take the boxes home with them.
With the promotion the chain is trying to bring back traditional family meal time.
If your family can’t get through a meal without pulling out their phones, this challenge is for you.
Chick-fil-A is doing the unthinkable and telling people to put down their phones.
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Chefs and restaurant owners, however, seem divided on the issue of cell phone use in establishments.