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Coe quits ambassadorial role with Nike

He is reported to earn around 100,000 pounds annually from Nike, and has been a hugely successful businessman since retiring from the track but his IAAF presidency is an unpaid role – something that might be changed in the future.

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Breaking: Coe steps down from ambassadorial role with Nike.

Speaking at a news conference in Monaco on Thursday, IAAF president Sebastian Coe said: “We must work hard to restore trust and to show the real values and potential of athletics”. “The current noise level about this ambassadorial role is not good for the IAAF and it is not good for Nike”.

It has been nothing but a blunt and challenging introduction to the vagaries of top-level sport administration for Coe, working 18 hours a day in a firefight for track and field.

Coe has multiple crises to deal with.

Mutko, who is a member of the 2018 World Cup organising committee, also lashed out at Football Association chairman Greg Dyke, who had called for him to be removed from Fifa’s executive committee. But he added that media speculation about it has obscured his work putting out numerous fires at the IAAF, including systematic doping in Russian Federation and alleged corruption involving his predecessor, Lamine Diack.

Seb Coe’s parking spot at Nike HQ. “I just felt that for all sorts of reasons it was better to focus entirely on the job in hand”.

– He is Chairman of CSM, one of the world’s largest sports marketing agencies operating in 19 countries.

The IAAF president has been under intense scurtiny over his association with the company due to a conflict of interest.

His decision to take a financial hit immediately posed the follow-up question of whether the IAAF should start paying its presidents, so they don’t have to get money from elsewhere.

His achievements in politics and sports administration have been every bit as stellar, with highlights including a five-year stint in Britain’s parliament and a stunning success as head of the 2012 London Olympics. An IAAF council meeting on Thursday in Monaco was fleshing out details of what those boxes will be, exactly. The world body also demanded a “robust, transparent and efficient anti-doping testing programme”.

“We touched upon the Russian federation’s situation and also noted their acceptance of the full suspension and agreement that the inspection team… will finalise the verification criteria for ARAF to be reinstated and we will do that with WADA”, Coe said after the council meeting.

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The IAAF said Russian Federation must ban athletes, doctors, coaches and others who doped or were complicit in it and implement other reforms, including steps to encourage whistleblowing.

Reuters