Following massive growth by the festival in 2015 and 2016, which still saw tickets sell out within a matter of weeks in both years, organizers Madison House Presents and Insomniac have made a decision to provide two unique weekends of entertainment with a small gap between programming in order to reset and refresh Double JJ Ranch and Resort in Rothbury, Michigan. Each weekend will feature unique ancillary events as well. “There is not a formula”. We do not try to match the past. Our collective goal is to propel creative experimentation and cultural exploration. In a posting at the festival web site, organizers said the move was made after careful and thoughtful consideration and called the move an wonderful leap into the future.. “Home is where your family is, and the Forest has become another destination this community can call home”.
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The short answer is that each weekend will be unique, and none of the 8 total days of Electric Forest will be the same.
It appears that the Midwest’s beloved Electric Forest will be getting a serious upgrade for 2017.
Each summer, just as anticipation for Electric Forest reaches fever pitch, tens of thousands of fans – traveling from all parts of the country, and the world, gather at the Double JJ Ranch in Rothbury, Michigan for the music & camping adventure of a lifetime. While the artists may stay the same, fans have been ensured that artists will strive to curate vastly different sets between each performance, and the organizers are encouraging fans to hang out in the midwest between weekends in order to fully enjoy both weekends.
All Electric Forest community programs (such as Plug In and Her Forest) will continue through both weekends.
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After adding a female-only campground for its 2016 edition, big changes are still underway for Electric Forest. More information on the expansion is available here.
