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Five things that may change for customers with Reliance Jio’s entry

As an introductory offer, these services will be free but will go up to a subscription of Rs 15,000 ($225). “If these services are commercial now, then Reliance Industries can make requests as per the rules, and incumbent operators will respond accordingly”.

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With Jio now offering the world’s cheapest data and voice mobile plans here in India, many Indians out there showed their glee with crazy and insane reactions posted on Twitter.

The tariff announced also has to be read with two other factors – the target he has set for his Jio team, and the push towards affordable devices.

Data services have emerged as key to the Indian market, where nearly 90% of 151.09 million broadband subscribers access the internet via mobile devices, according to the Telecom Regulatory Authority of India. Ambani said, “Jio is the creation of the young, by the young and of the young”.

India officially has a new 4G LTE network that is offering up free voice calling forever thanks to India’s biggest industrial house.

Operators including Airtel have already cut tariffs for data plans by as much as 67% and added fourth generation, or 4G, services in an effort to prevent customers from defecting to Jio.

Mukesh Ambani’s Reliance Industries, an oil and gas behemoth, is India’s most profitable conglomerate. 50 Rupees, or $0.75, per gigabyte of data. “Pay for only one service – either voice or data, not both”, as Ambani said.

“We have created Reliance Jio Digital Startup Fund to help the future businessman put their dream into action apart from this, we are also helping digital entreprenuership to flourish the nation and are creating hubs for it across the nation.” he further explained. We also welcome Jio’s call to leading operators to work together.

An e-mail and a phone call to Pragnya Ram, group spokeswoman for Aditya Birla Group that controls Idea Cellular, weren’t immediately answered.

Vodafone spokesperson said the company has always offered value to customers backed by nationwide presence and a strong network and will continue to do so for hundreds of millions customers across the country.

This leaves Reliance Jio with just one option for charging subscribes – and that is for data.

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“However, Bharti’s unlimited voice plan is now positioned at a higher price point and offer comparably less data…”

Reliance Industries chairman Mukesh Ambani with his wife Nita Ambani and son Akash Ambani at the company’s annual general meeting on Thursday