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Former Apprentice star Claire Young gives her verdict on episode one
But with the sub-team left to do their own thing, will the overall campaign win over Lord Sugar when the two teams face off in the boardroom at the end of the task?
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April’s headstrong nature reared its head again when it came to deciding upon price points for team Connexa’s fish food products.
Once the candidates have sat through the requisite brainstorming sessions to decide on a name and target audience, they must design the packaging and produce a digital billboard along with a 30-second TV advert. There’s no time for them to do anything, Claude and I are with them all the time. “Many of our customers make money from property and I’d love to go into property development one day”, said Mr Wright.
He said: “I shouldn’t say this, but there is talk of all of the winners going back and having a best Apprentice of all the people that have won, because there’s now going to be 11 there [after this series]”.
Age: 21 Business inspiration: Taylor Swift Sample quote: “I hate anything mediocre – I can’t be middle”.
Commenting on what he’s looking for, Lord Sugar said: “When I started my business I loaded the lorries, I designed the product, I stood on the production line and I marketed the product and that’s what I’m looking for here – a complete all-rounder”.
“If something comes my way, I’d certainly look at it as I look at everything else in life”.
“I adore my wonderful family and feared I’d never see my grandchildren grow up”. I’ve invested one million pounds in all four winners and all four of those people are doing fantastically well and I’m expecting the victor of this particular process to carry on that trend. Secondly, face-to-face selling may not be for everyone and your business may not even require you to sell face-to-face, but you should have mastered your pitch and be able to interact with prospective customers effectively.
Since then, the bulk of Lord Sugar’s fortune has been made from property.
And Littner frequently reminded Lord Sugar’s potential business partners that he was not there to be their friends. I’d be a challenge to him.
April’s series of mistakes – from serving overpriced salad to only managing to cook up 89 out of her 3000 proposed fish cakes – didn’t go unnoticed by the British public, and in turn the self-proclaimed beauty received an overwhelming backlash online. “It’s a odd combination”. “I’m admittedly rubbish at sales, but I don’t think it’s fair that I was sacked”.
“But Dan, you say that purchasing is all down to me, and you were the only one who didn’t sell anything”.
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Past year Dubliners, Pamela Uddin and Roisín Hogan, battled it out for a Lord Sugar’s investment, with Hogan making it as far as the penultimate episode before hearing the words “You’re Fired”.