In New York, the pop-up took over a magazine shop on the corner of Mulberry and Kenmare, with dozens of issues of Boys Don’t Cry inside glossy packaging arranged on the store’s racks. Pitchfork reports that copies will be handed out, one per person for free. Kanye West also contributed a hilarious poem about McDonald’s: “I know them french fries have a plan / The cheeseburgers and the shakes formed a band”.
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His 18-track visual album Endless features collaborations with musicians such as James Blake, Radiohead’s Jonny Greenwood and Jazmine Sullivan, and the London Contemporary Orchestra provides much of the attractive background tunes thanks to its cello, violin, double bass and viola players. You can also purchase the album on iTunes. Firstly he dropped his visual album Endless on Thursday (18th August) and then he put up a music video for “Nike” on Saturday (20th August). That album won the singer best urban contemporary album at the 2012 Grammy Awards, but Ocean went relatively quiet in the years following, with rumours of a second album bubbling to the surface periodically, sending the internet into a tailspin.
Frank Ocean on “Blonde”: “I had the time of my life making all of this”.
The two vocals float alongside each other before Ocean’s unaltered voice drops in, shifting between rapping and singing. On this album, available on Apple’s music include prestigious collaborations such as David Bowie, Kendrick Lamar and James Blake.
But, while everyone has been eagerly awaiting the album Boys Don’t Cry, which has been expected to come out since July of a year ago, Frank set the internet ablaze with Endless, a 45-minute visual album that was accompanied by a stream of the singer building a set of stairs from scratch. But “Nikes” is the sort of deft, challenging, and instinctively breathtaking track that kept people clinging onto Ocean in the first place.
His first single, “Nikes” is a visual smorgasbord paying homage to Trayvon Martin, whom Ocean sings, “looks like me”.
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On his Tumblr, Ocean confirms that he knew that folks were getting tired of waiting: “I had the time of my life making all of this”.
