Fujifilm has teamed up with Michael Kors to offer a limited edition Instax Mini 70 camera.
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Michael Kors brings his signature gold design to the Fujifilm Instax Mini 70 camera. According to Fuji North America CEO Mark Yamamoto, “Fashion and photography are about giving a voice to individuals as they express themselves, and this exclusive INSTAX Mini 70 by Michael Kors is the pinnacle of style and substance”. For an added touch, the designer’s signature is featured in the same gold hue on the camera door for a stamp of approval from Kors himself.
Fujifilm’s Instax Mini 70 has a sleek design and photographical features such as a selfie mode and a high-performance flash that automatically calculates the surrounding light to adjust the shutter speed accordingly. Known for luxury accessories and ready-to-wear fashion, Michael Kors produces a wide range of globally recognized products. There’s also a smart selfie mode that automatically adjusts settings and a front-facing mirror next to the lens so you can make sure your pout’s just right.
“With the popularity of Instagram, there’s been this huge resurgence lately of film – and I love that”, said Michael Kors in a statement.
“Now we use the Instax Mini everywhere from the runway, to the office, to everyday life”, he said. The special edition will be available at Michael Kors retail stores and the official website beginning October 20 all through the holiday season, as per Engadget.
For those who are looking to have the fairest of them all this Christmas, the Instax Mini 70 from Fujifilm and Michael Kors will be available for $149.99, together with a film pack for 10 shots.
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As you can see, the camera has been created to look more like a fashion accessory rather than an electronic gadget.
