Aston Martin has now announced that just one of these uber-exclusive cars will be auctioned off next year. That means the owner will simply have to place it in their collection and show it off to friends. The Spectre Edition Discover Channel is the social media platform’s first Discover channel created specifically for a film.
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The villian’s vehicle, a Jaguar C-X75, is not for sale.
The vehicle is not going to go into production because it is not road worthy. Much stays the same, from bow-ties to baccarat, Aston Martins to the Walther PPK and a healthy mix of gadgets and witty one-liners.
It also recently began selling 150 special DB9 models with special Bond branding.
“This is a fun way for current and future James Bond fans to experience Spectre”, said Dwight Caines, President, Theatrical Marketing for Sony Pictures Entertainment.
The model has been dubbed the Aston Martin DB10. That last Bond outing went on to become the most successful of the franchise to date, surpassing 1965’s “Thunderball”, the only other Bond film that has grossed (in today’s money) over $1 billion (£630m) at the box office.
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Likewise, on November 6 when the film opens in the USA and United Kingdom, Snapchat will offer Spectre geofilters and artistic overlays that will allow users to incorporate into their phone and video snaps.
