According to the sources, this SEO Expert will particularly work with the Cloud Web Development and Google Cloud Platform Marketing team as the “Cloud SEO program manager”.
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This is amusing, of course, because Google shouldn’t need additional help getting its own websites to do well on its own search engine.
Google is hiring an SEO expert, can you believe?
On Tuesday the company posted a job description for a full-time ‘Program Manager, Search Engine Optimization’ on its careers portal.
Keep pace with SEO, search engine and internet marketing industry trends and developments and report changes as needed.
If a Google employee dies, their spouse receives half of their wage for the next ten years, while work hours are divided by the famous 80/20 rule: 80 per cent work time and the rest spent on passion projects that could help the company. “You will take part in website development and optimization, help shape blog and social strategy, improve website code hygiene and define web architecture for global websites”.
It is quite unusual and borderline amusing that the world’s largest searching engine wants help in improving the ranking of its websites on Google. Gadgets.ndtv thinks that Google is hunting for an SEO Expert because it wants to indicate that it remains impartial with its SEO efforts and not give biased results to its own partners. Interestingly, this suggests that Google’s may be enabling machine learning on its algorithms, and that even the company isn’t sure how the artificial intelligence is weighing up content.
Most SEOs know that Google doesn’t always do a great job with their on-page optimization across their divisions.
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While hiring an SEO expert is unlikely to make a difference in any on-going cases, it could well be a hedge against the future, as Google’s sites could be optimised to perfection, to ensure that they fare well in any organic search results.
