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Harley-Davidson Inc. (HOG) Downgraded to Sell at Vetr Inc

The company’s last traded volume of 1.08 million shares was above it’s an average volume of 2.95 million shares. (NYSE:HOG) from a neutral rating to an underperform rating in a report published on Monday.

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In addition to Citigroup reporting it’s target price, a total of 12 brokers have reported on the stock.

In other Harley-Davidson news, insider Lawrence G. Hund sold 12,537 shares of the company’s stock in a transaction that occurred on Friday, August 5th. Vetr’s price target suggests a potential downside of 3.02% from the stock’s current price. Following the transaction, the insider now directly owns 16,922 shares of the company’s stock, valued at approximately $900,758.06. The sale was disclosed in a legal filing with the Securities & Exchange Commission, which is available through this hyperlink. The shares were sold at an average price of $54.03, for a total value of $135,993.51.

Several institutional investors have made changes to their positions in HOG.

08/02/2016 – Harley-Davidson, Inc. had its “neutral” rating reiterated by analysts at Goldman Sachs. The shares have been rated Buy.

Many Wall Street Analysts have commented on Harley-Davidson Inc. Macquarie Group Ltd. raised its position in shares of Harley-Davidson by 1,987.8% in the fourth quarter. Sigma Planning Corp boosted its position in shares of Harley-Davidson by 5.1% in the second quarter. Stifel Financial Corp now owns 137,335 shares of the company’s stock valued at $6,245,000 after buying an additional 11,381 shares in the last quarter. Finally, Charter Trust Co. raised its stake in Harley-Davidson by 35.0% in the second quarter. The stock had a trading volume of 1.2 M shares.

Harley-Davidson Inc (NYSE:HOG) went up +0.80% during trading on 8/30/2016, hitting $53.28. 212,908 shares of the company traded hands. The stock has a 50-day moving average price of $51.81 and a 200 day moving average price of $47.65. The ETF tracks a market-cap-weighted index that covers 85% of the market capitalization of the U.S. equity market.

Harley-Davidson Inc (HOG) last announced its earnings results on Jul 28, 2016 for Fiscal Year 2016 and Q2.Company reported revenue of $1.67B. The difference between the expected and actual EPS was $0.01/share, which represents an Earnings surprise of 0.6%. Analyst had a consensus of $1.53.

These analysts also forecasted Growth Estimates for the Current Quarter for HOG to be -7.2%. The company’s revenue was up 1.2% compared to the same quarter a year ago.

First Fiduciary Investment Counsel reduced its stake in Harley-Davidson Inc by 25.04% during the most recent quarter end. UBS AG reissued a buy rating and issued a $57.00 target price on shares of Harley-Davidson in a research note on Wednesday, May 18th.

Harley-Davidson Inc (NYSE:HOG) stock is now trading at about $52.75 and lots of rating firms seem to have a target price set on the stock.

Sunstone Hotel Investors Inc (NYSE:SHO) now has mean rating of 2.1 while 3 analyst have recommended the shares as “BUY”, 5 commented as “OUTPERFORM” and 7 commented as “HOLD”. The company has a consensus rating of “Hold” and a consensus price target of $50.51. They noted that the move was a valuation call.

Some buy side analysts are also providing their Analysis on Harley-Davidson, Inc., where 1 analysts have rated the stock as Strong buy, 3 analysts have given a Buy signal, 11 said it’s a HOLD, 3 reported it as Underperform and 0 analysts rated the stock as Sell.

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Harley-Davidson’s financial services revenue was $191.0 million in 2Q16, a rise of 10.0% from the same period past year.

Harley-Davidson (HOG) Stock Lower on Ratings Downgrade