However, Airtel is offering the tariff plan only in Delhi and reportedly announced that the launch across the country circles would take place in the next few days. However, with the launch of this pack, the company seems to be clearly showing a quick response to the Reliance Jio effect that has spread across the smartphone internet users pan India. Although, the plan does come with “Fair usage policy”, which means that the amount iof data you get is capped at a limit and after the exhaustion of the data, you will be automatically switched to 2G speeds. Other operators such as Vodafone and Idea Cellular have already started feeling the heat and have slashed their 4G data rates. The prepaid only pack will be available at Rs 1,495 for existing users, but new users will be able to avail the offer with their first recharge of Rs 1,494.
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Bharti Airtel, on Friday, reportedly launched a striking plan in order to counter jio.
Jio is offering free 4G data and voice till Dec 31.
However, from January 1, 2017, when Jio services become chargeable, incumbents are expected to cut rates for data and voice plans significantly to protect market share.
Reliance Jio has clearly put every Telecom network in India in a hard position and now Airtel has begun doing what you might have already expected it to, by now. All Jio services are free till the end of this year. A customer can use 30GB of data as part of this deal (for 90 days).
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Airtel’s offer is what some would call a desperate attempt to prevent its users from shifting their numbers to Jio. The data pack will work on 4G handsets. Backed by India’s largest business conglomerate, Jio aims to take on the telecom behemoth which has subscriber base of nearly 50 times (Bharti Airtel: 250 million) its current users.
