The singer already has a presence in the beauty industry and now she’s stepping into footwear.
Advertisement
The Katy Perry Footwear collection made its debut at FFANY in NY earlier this month and will be available in major department stores, specialty stores and online.
Just months after launching her own line of lipsticks, Katy Perry has moved on to a new business venture as she announces a new show collection.
Katy will no doubt have a number of bold editions in her collection as she is well known for her outlandish style, and Jason Rabin, president of Global Brands, believes it is her originality that will make the range a worldwide success.
Perry said that she put in years of research to find the right company to work with, eventually landing on Global Brands.
She launched her first cosmetics line in April, Katy Kat for the CoverGirl collection, and her first fragrance way back in 2010 with Purr by Katy Perry. Designed for women, the collection will include sandals, sneakers and heels ranging in price from $59-$299. “They understand my vision, my eye for detail, and have the worldwide reach and resources to bring my canvas of ideas to life”, Perry added.
According to TMZ.com, the plaintiffs’ complaint is over alleged trademark violations, but they did not specify exactly what they have taken issue with.
Knowing Katy Perry’s love of all things OTT, fun and sparkly, we’re pretty excited to see how she brings her shoe collection to life.
Advertisement
Hard Candy officials are seeking to have the Perry products pulled from sale, while they are also demanding a share of profits from the items.
