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Last Saturday Before Christmas

It is called Super Saturday because the last Saturday before Christmas is huge for stores like Kohl’s, Target, and Walmart, because online purchase this late may or may not be delivered in time for Christmas.

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We talked to several shoppers today who say they did some of their shopping online, but when it comes to those last-minute gifts, they prefer to fearless the crowds and buy in person.

It is generally Black Friday that gets all the publicity, but merchants are expecting that shoppers will make the most of “Super Saturday” which is the Saturday before Christmas. “I still have my 5-year-old to shop for”, Stephenson said. And many stores are extending their hours and offering door-buster sales, although not to the extent of Black Friday sales, experts said.

“They’re great, otherwise you’d be sitting forever waiting to turn”, said shopper Tracy Gray.

Visa, however, is predicting that Wednesday 23rd will be the biggest shopping day, when its cardholders will spend almost £2m a minute during the lunchtime rush as Brits spend 3% more overall than on the same day a year ago.

Many not only looking for the ideal gift but parking at the mall. “One in five (20.8 percent) admit they are simply just a procrastinator”. According to sales analysis by First Data, a data technology firm, online sales are up 4.6 percent this year over last, while brick-and-mortar sales are up only 2 percent.

Streets of downtown State College were busy the last weekend before Christmas, as shoppers rushed to find the ideal gift.

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Several retailers are getting a jump start on the steep winter apparel discounts more commonly found after Christmas. “I figure it will be closer to the middle of the week before the crowds come”, he said. Shoppers willing to wait for better deals could push some sales into next week, he said.

Retailers offering huge discounts for Super Saturday, the busiest Saturday before Christmas