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Magic Leap’s latest video continues to wow, but questions remain

But beyond that teaser, it looks like we’ll have to keep waiting until Magic Leap is ready to say more.

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Magic Leap Inc., one of tech’s most secretive startups, wants you to see its vision for the future of your morning routine.

The company has not released a pair of glasses yet and with Hololens, it is not the only company vying for the still nascent augmented or “mixed” reality market, Motherboard.vice.com reported.

In the video, we see the wearer opening a number of notifications; a list of which appears in a floating graphic in the room. We just don’t know much about it, other than the fact that it’s raised over $1.4 billion (over Rs. 9,000 crores) from investors.

Magic Leap has revealed that the footage was captured on April 8 “without use of special effects or compositing”.

Magic Leap has been generally flying under the radar, save for a few short videos supposedly showing off what it’s like to use the company’s early technology. It’s not even an improvement over looking at the same shoes on your phone or laptop, where you can easily share the view with others, and have total tactile control over your interaction.

Particularly, the Magic Leap display allows viewers to focus their eyes on objects relative to how far away they are, as opposed to taking place on a single screen right in front of your face. Putting the glasses on “felt natural”, reports Kelly, “as comfortable as slipping off sunglasses”.

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What the Wired feature did note, however, is that images on Magic Leap lack the pixelation that sometimes occurs on other AR and VR headsets. The new hip term if “mixed reality”, or MR if you will, and it is striving to distance itself from VR and AR. In a video accompanying the Wired story, Magic Leap founder and CEO Rony Abovitz adds a bit of information, saying it’s a “three-dimensional wafer-like component that has very small structures in it, and they manage the flow of photons that ultimately create a digital lightfield signal”. If this sounds vague, that’s probably because Magic Leap is, for now, keeping a tight lid on exactly how their tech works. This mean that, instead of creating a video game environment, it tries to add holograms and digital screens to the world around you, as the video demonstrates. “We’re so excited to show you what we’re building”.

Magic Leap's New Augmented Reality Demo Looks Like Google Glass on Steroids