During McDonald’s latest quarterly earnings call, Easterbrook tried to keep Wall Street’s expectations for all-day breakfast modest, noting that the initiative isn’t a “silver bullet” to solve every problem.
Advertisement
In most markets, you’ll be able to get a sausage burrito, Fruit & Maple Oatmeal, Fruit ‘N Yogurt parfait, hotcakes and hotcakes with sausage.
So regardless of what time you wake up you can enjoy breakfast at one of America’s oldest fast-food chains. A few restaurants will not be offering hash browns after 10:30 a.m., because hash browns are cooked in the same fry vats as french fries. Beginning Tuesday, October 6th, breakfast items will be available at greater Omaha and Lincoln area McDonald’s restaurants after 10:30 am. For the chance to win, users must simply follow @McDonalds_SoCal and post a photo with their breakfast meal using the hashtag #AllDayBreakfast.
The Oak Brook, Illinois-based company has been testing an all-day breakfast menu in San Diego for months.
“It’s something our customers have been asking for for years, believe it or not”, says Amy Schillinger, regional marketing manager for McDonald’s.
It’s a move by McDonald’s to try boosting sagging sales and a response to competitors ramping up their morning menus.
A company presentation showed selling breakfast all-day could increase McDonald’s sales by as much as 2.5 percent, the AP reports.
Advertisement
It’s the first time Uber has partnered with a quick service restaurant in South Florida. USA stores account for about 40 percent of global profits at McDonald’s.
