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Microsoft Pix App Steals Shots From Apple’s Camera

From the moment the app is opened, its intelligence will awaken and begins buffering photos once its viewfinder is activated.

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Microsoft Pix app works on both iPhones and iPads and you can get it from the download link below. Through the app’s AI, it selects three of the best photos.

That doesn’t necessarily mean that the photos you never see are going to waste, though, as Microsoft says it will use data from all 10 burst images to do things like reduce noise, brighten faces, and adjust the contrast in the final product.

Pix also pays attention to what is happening in the photo, focusing on human subjects to adjust focus and make people look good. When users tap the shutter button, Pix takes multiple images and analyzes them to find the best from the entire lot.

In an interview with Recode, a Microsoft researcher said that the image we’re often trying to take happens in the moments before we attempt to capture it. By grabbing shots beforehand, you have a better chance of nabbing that special moment.

Apps like Pix could prove a valuable tool for SMBs and social media professionals who rely on photography for marketing purposes. It seems that the company has been excited by this early success as it has now released Microsoft Pix (via The Verge), another camera app for iOS that was first discovered in a leak almost two weeks ago. Besides better lighting, the most impressive differences are with live photos; Pix’s version is noticeably more stable than the image shot with Apple’s app. An algorithm in the backend is trained to detect whether eyes are open or closed, this open-eye detector builds on the facial recognition technology available from sometime back.

With the feature called Hyperlapse, the app not only stabilizes the videos automatically but also allows them time lapsed at different speeds.

Crucially, you’ll also be able to compare before and after shots, to ensure everyone looks their best in your shots. In Pix, the feature automatically detects interesting activity and compensates for camera movement to create short video loops with a hint of motion.

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Microsoft’s Pix taps into artificial intelligence when it recognises faces to automatically set the focus and exposure. The application aims to enhance the quality of photos shot with an iPhone camera.

Microsoft's latest iPhone app is taking on Apple's camera