Other companies rumored to be interested in buying Twitter include Verizon, AT&T, Chernin Group, and Microsoft, according to The New York Post. And despite the rollout of much-anticipated features, it looks like the firm may ultimately be gobbled up by larger companies…
Advertisement
Last month Twitter shares jumped after comments from co-founder Ev Williams. But CNBC also said “no sale is imminent”, without accounting for the discrepancy.
While Twitter may receive a bid from Google, Salesforce.com or another technology company, it doesn’t mean that it’ll actually result in a sale. But a source tells Reuters that Salesforce.com is also very interested. As an alternative, it could buy Twitter in a cash-and-stock deal too.
Rumors about a Twitter sale have been swirling for months, as Twitter has struggled to impress investors and grow its almost flat-lined monthly userbase of 313 million people.
Twitter, which has a market cap of about $13 billion, has shown slow growth over time.
BAKE OFF FORUM Twitter is being eyed up by a number of potential buyers, according to reports, including Google, Microsoft, Salesforce and Verizon.
Mr Vala Afshar, whose LinkedIn profile says he is the chief digital evangelist at Salesforce, put out a tweet after the CNBC report that hinted at the company’s interest.
It’s struggled over the years to have a strong social media proposition, with Buzz canned and Google+ never hitting the heights of its competitors.
The problems led to founder Jack Dorsey returning to the company previous year as CEO.
Advertisement
Twitter’s revenues grew by 20% in the second quarter, to $602 million, compared with the year-earlier period, and they are expected to increase for the full year.
